Documentation :: LocumJobsOnline.com

Email Campaigns

LocumJobsOnline allows you to send targeted HTML emails to leads on an a la carte basis. We require that your custom HTML and text files include our footer tag, explained below. You can also use dynamic content placeholders to personalize your messages:

Placeholder Required Description
[FOOTER] Yes Inserts our footer to ensure the message complies with CAN-SPAM legal requirements:

[firstname,fallback=] No Inserts the first name of the lead this email is being sent to. You can specify a value after fallback= that will be used when sending tests of your email.
[lastname,fallback=] No Inserts the last name of the lead this email is being sent to. You can specify a value after fallback= that will be used when sending tests of your email.
[License,fallback=] No Inserts one of the following possible values, depending on what type of lead this email is being sent to:
  • Doctor of Medicine
  • Doctor of Osteopathic Medicine
  • Physician Assistant
  • Nurse Practitioner
  • Certified Registered Nurse Anesthetist
  • Doctor of Dental Medicine
  • Doctor of Dental Surgery
  • Doctor of Podiatric Medicine
  • Doctor of Optometry
  • Certified Anesthesiologist Assistant
You can specify a value after fallback= that will be used when sending tests of your email.
[Specialty,fallback=] No Inserts one or more of the following possible values, depending on what specialties the lead this email is being sent to has experience hauling:
  • Addiction Medicine
  • Administration
  • Adolescent Medicine
  • Allergy and Immunology
  • Anesthesiology - Cardiac
  • Anesthesiology - Critical Care
  • Anesthesiology
  • Anesthesiology - Neuro
  • Anesthesiology - OB
  • Cardio - Advanced Heart Failure / Transplant
  • Cardiac Electrophysiology
  • Cardiology
  • Cardio - Interventional
  • Cardiovascular Disease
  • Critical Care
  • Cosmetic Dentistry
  • Endodontics
  • Family Practice - Dentistry
  • General Dentistry
  • Oral and Maxillofacial Surgery
  • Orthodontics
  • Pediatric Dentistry
  • Periodontics
  • Prosthodontics
  • Dermatology
  • Dermatopathology
  • Emergency Medicine
  • Endocrinology
  • Epilepsy
  • Family Practice
  • Gastroenterology
  • General Practice
  • Genetics
  • Geriatrics
  • Hematology and Oncology
  • Hepatology
  • Hospitalist
  • Hyperbaric
  • Infectious Disease
  • Internal Medicine - Critical Care
  • Internal Medicine
  • Maternal-Fetal Medicine
  • Neonatal
  • Nephrology
  • Neurology
  • Neuro - Interventional
  • Neuro - Neurocritical Care
  • Neuro - Peds
  • Neuro - Stroke
  • Nuclear Medicine
  • Nurse Practitioner
  • Obstetrics and Gynecology
  • Occupational Medicine
  • Oncology
  • Onc - Gyn
  • Radiation Oncology
  • Onc - Surgical
  • Ophthalmology
  • Optometry
  • Optometry - Geriatric
  • Optometry - Low Vision / Vision Rehab
  • Optometry - Ocular Disease / Medical
  • Optometry - Peds
  • Osteopathic
  • Other
  • Otolaryngology
  • Pain Med
  • Palliative Medicine
  • Pathology
  • Peds - Anesthesiology
  • Peds - Critical Care
  • Pediatrics
  • Peds - Hem/Onc
  • Perinatology
  • Physical Medicine
  • Podiatry - Diabetic Foot Care
  • Podiatry
  • Podiatry - Sports Med
  • Podiatry - Surgery
  • Podiatry - Wound Care / Limb Salvage
  • Preventive Med
  • Psych - Addiction
  • Child and Adolescent Psychiatry
  • Psych - Forensic
  • Psychiatry
  • Psych - Geriatric
  • Psychology
  • Pulmonary Critical Care
  • Pulmonology
  • Rad - Diagnostic
  • Radiology
  • Interventional Radiology
  • Rad - Musculoskeletal
  • Rad - Neuroradiology
  • Rad - Nuclear
  • Rad - Peds
  • Rad - Teleradiology
  • Rad - Womens/Breast/Mammo
  • REI
  • Rheumatology
  • Sleep Med
  • Sports Med
  • Surgery - Bariatric
  • Surgery - Breast/Cancer
  • Cardiothoracic Surgery
  • Colorectal Surgery
  • General Surgery
  • Surgery - Hand
  • Neurosurgery
  • Orthopedic Surgery
  • Pediatric Surgery
  • Surgery - Plastic
  • Surgery - Thoracic
  • Transplant Surgery
  • Trauma Surgery
  • Vascular Surgery
  • Telemedicine
  • Urgent Care
  • Urogyn
  • Urology
  • Women's Health
  • Wound, Burn & Ostomy
You can specify a value after fallback= that will be used when sending tests of your email.
[State,fallback=] No Inserts the standard USPS 2-letter state abbreviation for the state where the lead this email is being sent to lives. You can specify a value after fallback= that will be used when sending tests of your email.